CONTACT

PROJECT MANAGEMENT

SOFTWARE
ClickUp, Toggl, Asana, Trello, Airtable, Notion, Zoho, Hubspot, Smartsheet

CERTIFICATION
Google Project Management Certificate (in progress)

DESIGN SOFTWARE

I am familiar and comfortable with many platforms, but my favorites are:

Adobe InDesign
Adobe Photoshop
Adobe XD
Canva
WordPress
Elementor

SKILLS

Project Management
Task management, scheduling, budgeting, and communication using tools like ClickUp, Asana, Toggl, Notion, HubSpot, etc.

Marketing Account Management
Paid Search, Paid Social, SEO, Analytics, Strategy, Funnel Building, Email Marketing, Print/Digital Design, Branding

Graphic & Web Design
Adobe Creative Suite, WordPress, Canva, Figma

Communication & Leadership
Client-Facing Communication, Team Development, Client POC

Education & Training
Keynote Speaker, Workshop Trainer, Curriculum Development, Technology Training

RECOGNITION

2018, Rising Star Award
Journalism Education Association

2018, Pathfinder Award
Texas Association of Journalism Educators

2016, Life-Changing Educator
Katy Magazine

KATIE MORENO

Creative Project Manager

graphic + Web DeSIGN // DIGITAL MARKETING

Experienced marketing professional with 15+ years in digital strategy, project management, web design, and education. Proven track record of driving results for
clients through innovative campaigns, streamlined workflows, and effective training.

EXPERIENCE

Account/Project Manager
Connective Web Design (January 2024 – Present)

Led cross-functional teams to deliver web and marketing projects from conception to deployment, ensuring alignment with scope and client requirements.
Developed and managed project plans, tasks, budgets, and schedules, coordinating with designers, developers, and stakeholders to achieve project goals.
Facilitated effective communication between clients and internal teams, providing regular updates and managing expectations to ensure project success.
Managed a portfolio of 20-27 client accounts, serving as the primary point of contact to ensure satisfaction and long-term relationships.
Developed and executed account strategies, identifying opportunities for growth and cross-selling to meet sales targets.
Monitored account performance metrics, preparing regular reports and forecasts to inform clients and guide strategic planning.

Creative Consultant
KM Creative (June 2019 – Present)

Directed end-to-end execution of print and digital projects, establishing milestones, setting deadlines, creating task schedules, and ensuring seamless team communication and budget adherence.
Developed and delivered impactful training materials, including interactive slide decks, infographics, workbooks, and engaging social media content to enhance audience engagement and learning.
Designed and built SEO-optimized WordPress websites, improving online visibility and driving measurable increases in web traffic for clients.
Crafted data-driven marketing strategies for small businesses, automating sales funnel processes and implementing lead-generation tactics to boost revenue growth.

Journalism Adviser
Katy ISD (January 2014 – May 2019)

Oversaw production of nationally recognized, award-winning yearbook and newspaper, leading creative direction and editorial excellence.
Designed and managed deadline-driven production workflows, leveraging project management tools to coordinate teams, vendors, and stakeholders to ensure timely, high-quality publications – skills directly applicable to marketing project execution.
Taught Journalism and Photojournalism courses, mentoring students in storytelling, media ethics, and technical skills, resulting in numerous individual and team accolades.
Sponsored diverse extracurricular activities, including Calligraphy Club, Spirit Club, and Rock Climbing Club, enhancing student engagement and school culture.
Recognized as a Finalist for Teacher of the Year in 2019, highlighting exceptional dedication to journalism education and leadership.

eMarketing Specialist
Lennar Homes (June 2013 – December 2013)

Email marketing for West & Central Regions (17 divisions)
Marketing strategy & implementation
Blog maintenance (lennarcommunities.com)

CERTIFICATIONS

EDUCATION

I currently serve on the Advisory Board for the Digital Media program at the University of Houston.